2016 Mobile Ad Summit
Friday
, 
September 
27
 at 
7:00pm
RSVPs Closed
Text goes here
X

Full Name

Company & Title

Descriptive text about the speaker goes here.

12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

Location: Blue Room

City of Austin - UT Austin 

Partnership Showcase

Wednesday
, 
September 
13
8:30 AM - 4:30 PM
RSVPs Closed
Text goes here
X

The mobile advertising revolution is here.

The City of Austin and The University of Austin will host the City of Austin – UT Austin Partnership Showcase event on Wednesday, September 13 from 8:30 AM – 4:30 PM to highlight successful collaborations between the two organizations under the Master Interlocal Agreement, workshop new ideas for partnership, and hear from the City of Austin on its vision for the upcoming fiscal year and how research can support City Council priorities.


The Austin City Council approved a Master Interlocal Agreement (ILA), effective 10/1/2020 - 9/30/2025, to streamline research agreements between the City of Austin and researchers at The University of Texas at Austin. Basic terms and conditions regarding data sharing and intellectual property were negotiated. The ILA authorized up to $10M of City of Austin department funds to be provided to UT Principal Investigators (PIs) for research partnerships.

Schedule

8:30 AM 

Check-In and Breakfast

Doors open and breakfast served.

WCP Ballroom North 2.410

9:00 AM

Opening Remarks

Jennifer Lyon Gardner, Deputy Vice President for Research, Office of the Vice President for Research, Scholarship and Creative Endeavors 


Council Member Vanessa Fuentes, City of Austin

WCP Ballroom North 2.410

9:45 AM - 11:45 AM

Showcase of Selected Projects

Real Time Smoke Impacts for the City of Austin

     Nate Casebeer, Homeland Security and Emergency Management
     Braniff Davis, Austin Fire Department - Wildfire Division
     Junfeng Jiao, School of Architecture
     Dev Niyogi, Cockrell School of Engineering


Resilience Hubs Network, A Community Framework

     Patrick Bixler, LBJ School of Public Affairs
     Marc Coudert, Office of Resilience
     Katherine Lieberknecht, School of Architecture


Airflow Improvements for Illness Reduction

     John-Paul Clarke, Cockrell School of Engineering
     Allan Shearer, School of Architecture
     Robert Turner, Communications and Technology Management


Homelessness and Housing Stability Program Evaluation

     Ken Fleischmann, School of Information
     Sherri Greenberg, LBJ School of Public Affairs
     Robert Kingham, Downtown Austin Community Court

WCP Ballroom North 2.410

12:00 PM - 1:15 PM

Poster Session & Lunch 

Teams will showcase their work with the City of Austin during a poster session. 

WCP Ballroom South 2.410

1:30 PM

Workshop

Public Service and AI: An Interdisciplinary Approach

 

The City of Austin is looking forward to collaborating with UT Austin researchers to explore opportunities and challenges in specific public service domains. Our workshop will focus on the potential use of AI (Artificial Intelligence) in these domains, the ethical/logistical considerations involved, and how we might leverage expertise from subject matter experts. 

 

Registrants will receive a follow-up email with more workshop information.

Location: Blue Room

3:30 PM

Closing Remarks

Daniel Culotta, Interim Chief Innovation Officer, City of Austin

Location: Blue Room

3:45 PM

Reception 


Location: Blue Room

Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

The event is hosted in the WCP Ballroom (2.410 and 2.412). 

[confirmation_headline]
[confirmation_messaging]
Add to Calendar
Google
Outlook
Apple
Yahoo
[confirmation_headline]
[confirmation_messaging]
[confirmation_headline]
[confirmation_messaging]
[confirmation_headline]
[confirmation_messaging]
Add to Calendar
Google
Outlook
Apple
Yahoo
[confirmation_headline]
[confirmation_messaging]
Add to Calendar
Google
Outlook
Apple
Yahoo
Share with Friends
Facebook
Twitter
LinkedIn
CONTACT THE ORGANIZER
Google   Outlook   iCal   Yahoo
We have reached capacity. Please contact Sara Hernando for more information: sara.hernando@austin.utexas.edu